Three placements and nine content types. Everything on this page is one section object in a JSON file. This block is type "statement", layout "full" — no label column, 32px type, used as a pause between chapters.

Structure

Three placements

The muted line above the heading is an eyebrow — a category, not a sub-heading. Set it with the section field "eyebrow". Same 16px as body: it is quiet because of colour, not because it is small.

The section shell is a nine-column grid with a min(2.25vw, 32px) gutter. The label column spans three, the content column spans six. Below 1024px everything stacks and the grid stops mattering.

When to use which

  • split — anything that needs a name and an explanation next to it. This is most sections.
  • wide — a specimen that needs the full measure: a type scale, a wide diagram, a screen.
  • full — a statement, or a block whose heading would only repeat what the content already says.

The label column is sticky at 32px from the top, so it stays with the content as you scroll past a long section.

Editorial

type: "editorial" — prose in the content column. Headings, lists, links, blockquote and cite are all styled.

Body copy sits at 16px. Paragraphs, bold, links and lists all inherit from one prose block, so a section written by anyone looks like every other section.

A guideline nobody can find is a guideline nobody follows.Placeholder attribution

Use editorial for reasoning. Use the specimen types below for anything with a value attached to it.

Group

type: "group" — named blocks in a two-up grid, with an optional intro above them. For rules, principles, do-and-don't pairs.

An optional intro paragraph runs above the grid.

First block

Each item is a heading and a body. The grid is one column on narrow screens, two from 640px up.

Second block

There is no item limit. Four items read as a 2×2, six as a 2×3.

Third block

Body accepts the same HTML as editorial.

Fourth block

Keep headings to two or three words so the grid stays even.

Judgement

Compare

type: "compare" — two panels under one label, each with a verdict. tone is "right", "wrong" or "neutral". The only place colour carries meaning rather than brand.

Right

Three new plans. Same price as last year.

Says the thing. Nothing to decode.

Wrong

An innovative new range of digital solutions for our valued customers.

Five adjectives, no information.

Colour specimen

type: "specimen", kind "color" — named swatches, click to copy the hex. Three across from 640px.

Tiles — palette grid

type: "tiles" with columns 4 and tight true. A tile takes a fill and a label; span decides how many columns it eats. Same primitive as the two sections below it.

Violet
Ink
Paper
Slate 90
Slate 60
Slate 30
Slate 15

Tiles — matrix

The same type with columns 3 and every span 1. For a nine-up of icons, states or crops.

01
02
03
04
05
06
07
08
09

Media panel

type: "media" — one panel at a fixed aspect ratio. Optional "tag" puts a chip above it, "caption" a line below. Set contain true to letterbox a logo instead of cropping a photograph.

wordmark
Primary wordmark, contained rather than cropped
Primary wordmark, contained rather than cropped
Specimen

Panel stack

type: "panels" — hairline rule, chip, tinted panel, repeated. The pattern behind any page that shows cuts of a typeface or variants of an asset. Each block is separated by a rule instead of a border around a card, so the page stays flat and the eye still knows where a block ends.

regular
Conectat la ce contează Rețea. Oameni. Zi de zi. 0123456789
italic
Conectat la ce contează Rețea. Oameni. Zi de zi.
mono
20 GB / lună MDL 199,00

Wide

layout: "wide" — the heading takes the left three columns, this description takes the next six, and the content below runs across all nine. For anything that needs the full measure.

placeholder
A full-width panel. No label column stealing a third of the row.

Type specimen

type: "specimen", kind "type" — sample, name and size on one row. Works well as a wide section because the samples need the measure.

Conectat Display 76px
Conectat la ce contează Statement 32px
Conectat la ce contează Heading 24px
Conectat la ce contează cu adevărat Body 16px